By William Kenny Jan. 3, 2017
Dense woods, undulating hills and gently flowing streams shroud the Livengrin Foundation’s Bensalem headquarters, largely isolating the 43-acre addiction treatment facility from the bustling community outside it.
The privacy is clearly by design. After all, alcoholics and drug abusers in the early stages of recovery benefit from the serenity of nature and need not be exposed to the public stigmas associated with their disease as they cope with its emotional, physical and financial consequences.
Livengrin’s Hulmeville Road campus has looked essentially that way since a wealthy and blissfully eccentric advertising executive and entrepreneur, Standish Forde Hansell, purchased the former Brice Farm and founded the nonprofit there in 1966, naming the inpatient facility after a personal mantra: “live and grin.”
Yet, with its golden anniversary commemorations now complete and the foundation embarking on its second half-century, it finds itself engaged in a fierce competition where, ironically enough, public attention might serve as one of its greatest assets.
According to President and CEO Rick Pine, addiction recovery has become big business with countless profiteers vying for the same patients and their managed care dollars. So if Livengrin can publicize its services and successes with a wide audience, it can grow its reputation as a provider of choice — one of the oldest and largest in the region — while ensuring its long-term financial security.
At latest count, the foundation serves more than 4,000 patients and their families per year at eight campuses, including the inpatient facility in Bensalem and outpatient centers in Philadelphia, Bucks County, Montgomery County and Allentown. In the Northeast, there’s a counseling center at 9140 Academy Road and a second office that will open early this year at the Finishing Trades Institute on Hornig Road.
“Livengrin was here doing this work long before there was funding for it, before there were reimbursements for it and before there was public acceptance for it,” Pine told the Northeast Times during a recent tour of the grounds. “And even if the funding were taken away, Livengrin would still be here finding ways to do this work.”
Looking at the latest government data, one can only conclude that the work remains as relevant now as ever. The National Institute on Alcohol Abuse and Alcoholism — a branch of the U.S. Department of Health and Human Services — reports that in a 2014 survey of American adults, almost one-fourth acknowledged that they had engaged in binge drinking during the previous month, while almost 7 percent said that they had engaged in heavy drinking.
According to the institute, binge drinking occurs when someone consumes enough alcohol to raise his or her blood-alcohol content to .08 percent or more. Heavy drinking is when someone consumes five or more drinks in a sitting at least five times during a 30-day period.
Likewise, the National Institute on Drug Abuse reports that in a 2013 survey, about one-tenth of Americans ages 12 and older (almost 25 million people) acknowledged that they had used an illicit drug during the previous month. The vast majority of those folks, about 20 million, had used marijuana. But the survey further revealed that 6.5 million people copped to prescription pill abuse. Other high-ranking substances included cocaine (1.5 million users), hallucinogens (1.3 million), inhalants (500,000) and heroin (300,000).
These numbers show that just about everyone is personally affected or knows someone who is affected by substance abuse. Fifty years ago, Hansell became keenly aware of this enduring human condition.
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